Multi Media was selected to create a logo and marketing materials for Our Girls
, an outreach program for young women that offers makeup workshops for at risk girls.
- Logo development
- Print collateral
Our designers came up with a logo concept that featured a custom 3d butterfly as its main graphic element to symbolize different women coming together for a shared purpose - to empower young women. A hand-rendered typeface was created especially for Our Girls. With young women as the target audience for the organization, the creative team selected a modern and bright palette to use throughout the new branding. Once the logo was finalized, we developed a business card, tri-fold brochure, and an e-flyer to use as communication tools for the organization.